Marketing that feels human.

Marketing professional focused on audience-centered campaign execution, combining clear and human-focused messaging with performance tracking and engagement analysis across digital channels including social media, email, and community campaigns.

A recurring social media campaign designed to deliver uplifting mental health messaging and encourage sustained audience engagement through consistent, accessible content and storytelling.

My Role

  • Developed and scheduled campaign content across social platforms to maintain consistency and audience engagement

  • Wrote and refined copy to support clear, relatable, and audience-focused messaging

  • Supported campaign coordination, ensuring alignment between visuals, messaging, and posting schedule

  • Analyzed engagement trends to evaluate content performance and audience response over time

Results:

  • 2,000+ views across 4 posts

  • Consistent audience engagement

  • Increased content familiarity through recurring posting

My experience spans nonprofit, wellness, and community-focused organizations where I’ve supported digital marketing initiatives through campaign coordination, content creation, email marketing, social media execution, and audience engagement analysis.

I’m especially interested in marketing that combines clear communication, audience insight, and performance-driven strategy to create campaigns that are both relatable and measurable.

Outside of marketing, you’ll usually find me at a yoga class, on a tennis court, exploring Charlotte, or spending time with my cat, Cheeto.

Biography 

Skills

Campaign & Performance Marketing
Campaign Coordination • Audience Communication • Analytics & Engagement • Campaign Insights • Engagement Tracking • Meta Business Suite

Tools & Platforms
Meta Business Suite • MailChimp • Canva • CapCut

Campaign & Performance Marketing
Campaign Coordination • Audience Communication • Analytics & Engagement • Campaign Insights • Engagement Tracking • Meta Business Suite

Digital Marketing & Email Execution
Email Marketing (MailChimp) • Email Design • Campaign Development • Audience Targeting Support

Let’s

I’m currently seeking opportunities in digital marketing, campaign coordination, content creation, and community-focused marketing.

CONNECT

CHARLOTTE, NC

218-404-5626

kallieaolson@gmail.com